Big News: More Target Stores + Two New Nutty Puff Flavors!
Just in time for the back-to-school season, we’re thrilled to share that ALL Nutty Puffs flavors are now available in DOUBLE the number of Target stores nationwide. We’ve added two Nutty Puff flavors to the mix: Organic Peanut Butter Strawberry and Organic Peanut Butter Banana, which means you can now find all Nutty Puffs flavors at more than 500 Target stores across the country!
Voted a ‘Best Baby & Kids Snack of 2025’ by Good Housekeeping, Nutty Puffs are a smarter way to include peanuts and tree nuts in your child’s diet - early and often - following the latest pediatric feeding guidelines for food allergy prevention.
More Flavors, More Stores, More Families Reached
We created Mission MightyMe to make early and often allergen introduction easier and more accessible to families - and expanding into even more Target locations helps us do just that. The new Strawberry and Banana flavors bring added variety and fun to the Nutty Puffs lineup.
Science-Backed, Parent-Approved
Nutty Puffs are the first and only quick-dissolve nut butter puffs made with peanuts and multiple tree nuts, developed alongside world-renowned pediatric allergist Dr. Gideon Lack. Dr. Lack’s groundbreaking research - including the landmark LEAP Study - changed feeding guidelines worldwide by proving that early and regular peanut consumption through age 5 can help prevent peanut allergies by up to 86%.*
His follow-up study, LEAP-Trio, found that the protection from early peanut introduction lasts into the teenage years - confirming that consistent exposure in infancy really matters.*
What’s New at Target
All four Nutty Puffs flavors are now available at more than 500 Target stores and on Target.com:
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Mixed Nut Butter (with 5 nuts: peanut, almond, cashew, walnut, hazelnut)
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Organic Peanut Butter Banana (new!)
Nutty Puffs are all more than 50% nuts + ancient grain sorghum - and they’re free of rice, corn, gluten, refined sugar, and anything artificial. The two new flavors in Target, Peanut Butter Strawberry and Peanut Butter Banana, are the only fruit and nut butter puffs made with REAL fruit (no artificial or natural flavors). Each flavor is also a Clean Label Project™ Purity Award winner, tested for over 200 contaminants.
Find Us at a Target Near You
With this latest expansion, Nutty Puffs are now available in more than 1,300 stores across all 50 states, including Target, Sprouts, Thrive Market and many more. And we're just getting started!
Use our store locator to find the Target nearest to you that carries Nutty Puffs, and head to the blog for more tips on early allergen introduction, meal ideas, and parenting insights from our team and experts.
